Strategic Relationships between Buyers and Sellers under Uncertainty

نویسندگان

  • Nagesh Murthy
  • Milind Shrikhande
  • J. Mack Robinson
  • Ajay Subramanian
  • Rajesh Chakrabarti
  • Cheol Eun
  • Jayant Kale
  • David Nachman
چکیده

We analyze strategic relationships between buyers and sellers in markets with relationship-specific costs and exogenous dynamic uncertainty by investigating the scenario wherein a representative buyer trades with two sellers in a different country. We show that under exchange rate uncertainty, relationship-specific costs may either raise or lower competition and the level of prices in long-term contracts between buyers and sellers. Low levels of exchange rate uncertainty facilitate competition by allowing the sellers to co-exist. However, if the level of uncertainty is beyond a threshold, the only viable equilibria are those where one of the sellers captures the market.

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تاریخ انتشار 2002